Introducing Website Insight
Website Insight gives your company the power to generate increased levels of quality leads by providing insight into exactly who is looking at your website, where they have come from and most importantly what areas of your business they are interested in.
The software is easily installed by adding a tracking code to your website that monitors a whole range of information that is unique and exclusively available to you. You can access the data instantly either via the “online portal”, or by integrating it with your own CRM platform. You can view and export visitor data, including the company name, web address, location and telephone number, creating a whole new source of business opportunities for you.
Previously, if a company visited and browsed your website then left without contacting you, that prime prospect was lost for good. Through the use of Insight, you can see exactly who these prospects are, transforming the return you generate from your website.
The benefits of using Website Insight
Designed and Developed by a team of Sales and Marketing professionals, Website Insight was created with first-hand experience of the challenges faced by B2B Sales and Marketing teams. So, whether you’re in sales, marketing or you’re a senior manager, the benefits of using Insight software as part of your lead generation strategy are endless.
From a sales perspective, you can monitor companies that are already in your sales pipeline and gain actionable insight into companies that are not. Save time by making fewer cold calls as Insight leads are warm and already qualified, giving you a conversion rate of 5-6 times higher than cold calling.
For business to business marketers, Insight provides an intuitive and cost effective method of generating sales leads and hot opportunities. With access to detailed information about who is visiting your site, visitor profiling is now possible. Understand and target your B2B prospects more effectively based on real time behaviour.
And for senior managers, Website Insight will enable you to drive a much greater return from your sales and marketing budgets. Not only this, you’ll have access to leads that your competitors don’t, providing you with a real advantage over them.
Insight delivers an ongoing source of quality B2B leads enabling you to generate new clients and also cross sell and up sell more effectively to existing clients. This makes it the perfect tool for any results driven company.
Why not call us now at our Brentwood studio on 01277 889657
and organise a trial.